The social aspects of BiblioCommons can be extremely useful for sharing personal reading selections and opinions. Even if you don't like to share your reading experiences with others you can lock down your account's privacy settings and use it as a personal tracking tool.
Libraries that use Facebook and Twitter can easily integrate new book lists on the library catalogue for easy sharing. Perhaps an underutilized method for pushing new books and themed displays out to patrons.
Easy of use makes this very accessible...remembering to do it is another challenge. This is a habit I need to improve!
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